Features · CRM & newsletters
Know every guest. Bring them back.
Every guest who books, orders or buys a ticket lands in your Guestbook. Send newsletters from your own domain, and let birthdays, win-backs and thank-yous go out on their own.
Or chat with us on WhatsAppRestaurants on Dinesurf already keep their guests
- Typical open rate on a Dinesurf newsletter
- 41%
- Guests in restaurants’ Guestbooks
- 20K+
- Newsletter sends a month in the Standard plan
- 1,000
Typical means the median newsletter over the last 90 days. Dinesurf data, October 2026.
The problem
Great nights. Forgotten guests.
Most venues know their regulars by face, not by record. The guest list is split between a booking platform, a WhatsApp group and a spreadsheet, so nobody can say who hasn’t been back.
Booked through someone else.
The platform kept the email address. You got a name and a table number.
- Booking platform
- Delivery app
The list is out of date.
Exported once, uploaded to an email tool, and never updated since.
- Spreadsheet
- Email tool
Nobody noticed they stopped.
No birthday message, no win-back. Just an empty chair where a regular used to sit.
- Memory
Your best marketing list already exists. It just isn’t in one place.
01 · Know every guest
Every guest, with every night they came.
Guests who book, order or buy a ticket land in your Guestbook with their visits, birthday, notes and history. Dinesurf labels them for you: VIP, Regular, New, At risk and Birthday this month.
- Visits, birthdays, notes and tags on every profile
- Reservation, order, event and review history
- Bring your existing list in from a spreadsheet
02 · Send newsletters
Newsletters in your design, from your own domain.
Design one in the drag-and-drop builder, start from a template, or let Build with AI draft it from your menu, events and reviews. Send it to everyone, or only to lapsed guests, this month’s birthdays or your top spenders, now or on a schedule.
- Drag-and-drop builder, templates and AI drafts
- Your whole Guestbook, or a filtered list
- Opens, clicks and unsubscribes for every newsletter
03 · Automate the follow-up
Birthdays and win-backs that send themselves.
Switch an automation on once. Birthday emails go out on the day or up to two weeks early, win-backs reach guests who haven’t been back in 90 days or a window you choose, and thank-yous and review requests follow a visit.
- Birthday emails, up to two weeks early
- Win-backs after 90 days, or your own window
- Thank-yous and review requests after a visit
04 · Recover unpaid bookings
Started paying, didn’t finish? Not lost.
When a guest starts paying for a booking, an order or an event ticket and doesn’t finish, Dinesurf sends them a payment link by WhatsApp and email. Your team sees every one in a list, with how much is still recoverable, and can resend the link or call.
- Payment links by WhatsApp and email, sent for you
- For bookings, orders and event tickets
- A list of what’s still recoverable, with resend
05 · Reward the regulars
A loyalty card and one code for everything.
The loyalty card counts a guest’s orders and sends the reward itself, after as many orders as you choose. And one coupon code works at every checkout: online orders, table deposits and event tickets.
- A reward after the number of orders you choose
- One coupon for orders, deposits and tickets
- Start and end dates, and a limit on uses
From the owners
“My marketing team is working!”
TKO Lagos, on InstagramPosted when its newsletter went outOwners share the newsletters their teams send through Dinesurf, like TKO’s “Initial Plate Offering” to its Guestbook.
Everything in CRM & newsletters
Guestbook
- Profiles with visits, birthday, notes and tags
- VIP, Regular, New, At risk and Birthday labels
- Reservation, order, event and review history
- Filters by source, visits, birth month and tags
- Import and export as a spreadsheet
- The Guestbook in the Dinesurf app
Newsletters
- Drag-and-drop builder and saved templates
- Build with AI from your menu, events and reviews
- Sent from your own domain
- Send now or schedule for later
- Announce an event in one click
- Opens, clicks and unsubscribes per newsletter
Automations
- Birthday emails, from the day to two weeks early
- Win-backs for guests who haven’t been back
- Thank-you emails after a visit
- Review requests after a visit
- Payment links when a payment isn’t finished
- Booking confirmations and reminders
- Your own design for each automation
Loyalty and list care
- A loyalty card on orders
- One coupon for orders, deposits and tickets
- Unsubscribes handled for you
- Bounce and spam checks that protect your sender
- SMS to a guest or a list from the app
- Ask ChatGPT, Claude or Gemini about any guest
Questions
CRM and newsletters, answered
Can I bring my existing guest list?
Yes. Import it from a spreadsheet, and every booking, order and ticket from then on adds to the same Guestbook. You can export it as a spreadsheet at any time.
Do newsletters come from my own email address?
Yes. Add the records Dinesurf gives you on the Domain page to your domain (you can email them to whoever manages it), and newsletters and automations go out from your own address.
How many newsletters can I send?
The Standard plan includes 1,000 newsletter sends a month, with higher tiers up to 30,000. The pricing page shows which tier fits your list.
What happens when a guest unsubscribes?
Every newsletter carries an unsubscribe link. Guests who use it are skipped from then on, automatically, and each newsletter’s report shows who left.
Can I message guests by SMS or WhatsApp?
You can text a guest or a list from the Dinesurf app. WhatsApp is used for booking updates, bills and payment links, not for newsletters.
One plan
Everything on this page, in one plan.
No stack of six tools and six bills. One subscription for the whole guest journey, from the first search to the second visit.
See every tierStandard plan
Everything included₦68,000a month
Priced in naira for Nigeria. $82 a month in every other market. For full-service restaurants, lounges and hotels.
- Website and domain
- Bookings, deposits and events
- POS and kitchen
- Guestbook, newsletters and automations
- 1,000 newsletter sends a month, up to 30,000 on higher tiers
- AI staff in ChatGPT, Claude, Gemini and more
Explore Dinesurf's other features...
Booking
- Reservations & deposits
Booked, with the deposit already paid.
- Events & tickets
Sell the night before the doors open.
- Online ordering
Orders on your own site, no commission.
Operations
- Floor, POS & kitchen
The floor, the till and the kitchen in one app.
- Restaurant websites
Found on Google, booked on your own site.
Your guests, all the way round.
Every guest who books, orders or buys a ticket comes back to one Guestbook, ready for your next newsletter.